There are two reasons why we decided to limit the number of daily Action Recommendations for each new Action Plan:
- SEO is a marathon, not a sprint. If you do nothing for weeks, then suddenly spend 8 hours completing all the Actions in an entire Plan, not only will you not see the gains you're hoping for, you risk triggering a search engine penalty due to the "unnatural" surge of links. Think of SEO like getting in shape or learning a foreign language: consistent small actions every day add up to much more than the same amount of time expended in one heroic effort. We recommend spending about 15-30 minutes each workday completing an Action (or 2 or 3 or 5). Try making it part of your daily routine, and you'll be amazed at the results you see after a month or two (which would only add up to a day or two of work!)
- Creating Action Recommendations in small batches enables us to regularly reassess your website's needs as you progress, and make sure we're always recommending the Actions that will have the biggest impact on your rankings.